Technical SEO

Welcome to our latest musings, mutterings and meltdowns on search marketing, digital marketing, digital PR, tech, eCommerce, UX and more besides…



Development Bank of Wales… SEO contract completed Instapaper

Word Waiter Digital is delighted to announced that we have just completed an SEO contract for the Development Bank of Wales… which supports responsible businesses that benefit the people of Wales through their economic and social impact.



GSC Guardian… helping analyze the impact of Google’s Core Updates Instapaper

We’ve recently experienced an upsurge in enquiries from companies struggling to identify how they’d been negatively impacted by Google’s recent Core Updates…



SEO site migrations: Don’t forget to redirect your images! Instapaper

Your site’s images live on their own URLs, and can gather backlinks as effectively as any written content – yet images are often overlooked during SEO migrations, and that is a mistake.

So when you carry out website alterations that involve changing the URLs of images, don’t forget to 301 redirect those images…


Technical SEO: Lazy loading images not being indexed? Here’s a solution: Instapaper

Lazy loading images are only sometimes indexable, and that can cause severe issues with SEO performance.



Website speed - How fast should your website go? Instapaper

Speed influences the performance of your website both directly and indirectly – it is crucially important because: